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Free Tool

Bundle Discount Calculator

Calculate optimal bundle pricing and discounts to maximize revenue while maintaining healthy profit margins. Find the sweet spot that encourages purchases without hurting profitability.

Bundle Products

Product 1

$
$

Product 2

$
$

Recommended: 10-20% for most products

Bundle Analysis

Pricing Summary

Individual Total:$49.98
Bundle Price:$42.48
Customer Saves:$7.50

Profitability

Total Cost:$25.00
Bundle Profit:$17.48
Profit Margin:41.2%

Discount Optimization

5% Discount
$47.48 bundle price
47.3% margin
$22.48 profit
10% Discount
$44.98 bundle price
44.4% margin
$19.98 profit
15% Discount
$42.48 bundle price
41.2% margin
$17.48 profit
20% Discount
$39.98 bundle price
37.5% margin
$14.98 profit
25% Discount
$37.48 bundle price
33.3% margin
$12.48 profit
30% Discount
$34.99 bundle price
28.5% margin
$9.99 profit

Bundle Strategy Tips

Product Selection

  • • Choose complementary products
  • • Mix popular with slower-moving items
  • • Consider seasonal relevance
  • • Ensure compatible sizes/colors

Pricing Strategy

  • • 10-20% discount is typically optimal
  • • Maintain 30%+ profit margins
  • • Test different discount levels
  • • Consider shipping cost savings

Why Product Bundles Increase Revenue

Understanding the psychology and mathematics behind successful bundling

Higher AOV

Bundles naturally increase average order value by encouraging customers to buy more items at once.

Value Perception

Customers perceive bundles as better value, even with smaller discounts than they'd expect individually.

Decision Simplification

Bundles reduce choice paralysis by presenting curated options that work well together.